At Cinema Secrets, Halloween Headquarters, founder Maurice Stein says sales are scary good, after two down years.
"This year we really expected it to take a climb, but I wasn't really ready for the climb that it's already taken," according to Stein. "We're about, almost two weeks ahead of ourselves in sales."
The National Retail Federation reports overall spending on Halloween is up this year, to a record high average of $72 per person. That comes to $6.86 billion nationally.
For costumes, in 2007 people reported spending an average of $38.50, that went down to just below $35 in 2009. But this year spending on costumes is expected to be over $40.
And on candy? People who spent $20.94 in 2007, dipped down to below $20 in 2009, but now they are expecting to spend about $22.
Something to feel good about, on a holiday that's all about feeling good.
"It's good to be enjoying time, and Halloween's all about being ridiculous," according to Halloween shopper, Casey Kimble.
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